The big move – well maybe!

Peace Power & YouCover

Hey All,

Man it’s hard to keep up with it all. I have quit my “day job” to pursue a digital lifestyle, but it seems I have even less time than none. Between helping my partner with her new book launch (which was yesterday), moving my blog to a new domain and then working out problems with my developers and content managers…..there’s almost nothing left.

I really had to force myself to break away from all of that to get this post done. In my own head it seems like I am getting a lot done, but in reality i am still laying the ground work for the main events. I’m not hyped on coffee I guess which is a good thing. I am putting out a few fires around the place, but it all seems to be getting a little much.

I mentioned my partners book launch…..Her new softcover release “Peace Power and You” went off almost without a hitch. Being an “indie” Author, Publisher and promoter has been a massive task for her, but considering, it ll came together. 21 People turned up for the launch at a local Library, we worked out around 33% of them came from members on her news letter list and they brought people they new. Now you might be saying that’s not many for a Book launch. I’m gonna say your wrong there….

It’s taken her years to build such a concentrated list of followers mostly from doing talks and referrals and as we are permanently moving around it is a big deal to get all these people in one place for such an event at relatively short notice. So in all – we did pretty well. She managed to sell 37 copies in about 15 minutes. Which is a pretty good income since most of her expenses were outsourced overseas at a very affordable rate. I don’t know many “Real” authors that can have such high profit margins from self publishing. And forget about profit margins if you are tied down to a major publisher. It really is like being a musician, the artist doesn’t make much after all the promotions, advertising, recording, equipment and labor hire.


All in All a day well spent…..

Now as far as the big blog move to another domain….

I have been planning this for quite sometime. The reasoning behind this is to make the blog more appealing to my offline clients as well as all you IMer’s out there. More generically accepted so that I didn’t need a separate blog for both businesses. I hope you can see the potential that I can see. I know when It comes to separate businesses and offers, it can be at times best to separate all the key elements such as blogs and social platforms….but in my case I think that local digital marketing and IM are very similar platforms.

I hope you like the new name and logo. I had a go at it myself as I want to move into the web design area also. I feel that it’s a great place to practice this sort of stuff and get some good advice from folks like yourself who have been doing this kind of stuff for a while.

Now last on the list…..I have been neglecting my Facebook and other social sites a bit lately but this does not mean I am done. I sort of miss being involved in the lively discussions on my facebook groups but I have been tied down to some serious software development and business research of late.  I have been working on so many elements that it hard to see any real results, but I am really so close with most of them I can smell the clean air :)

I had some serious troubles with my initial developer for my LinkedIn software – InboxIn


but I had to let him go and I have found a new guy who I think can handle the pace.  His communications skills are better and he knows how to reverse engineer which is indeed a good skill in itself.

Over the next few weeks I will be able to release this software and grow other sections of my business in ways that I have never have been able to in the past.  All thanks to a few inspiring groups and people in the Internet Marketing arena.

I would also like to make a mention of a group of Internet Marketers I had the fortune of meeting recently on the Sunshine Coast in Queensland.   The meetup was via a “meetup” group I had joined some time ago.  This is the monthly meeting they hold above the local Tavern in the conference room.  Was a really great turn out of awesome individuals from all walks of life and with all types of business models.  Some in Video Marketing, some in local prospecting, some who were really niche specific, some building forums and using Flippa and the list goes on.  All the individual….both men and women 50/50, were very well versed in their niche.  A few individuals were actually 5-6 figure income earners working with some of the top Internet Marketers across the Globe.  Honestly -this really should have been a main event….It was for me.

I gained so much incite and value from it in the 3.5 hours that I was there that I would have honestly paid much more than i did on the night.  I was blown away by the generosity of individuals and humbled by the knowledge that was shared.  We actually sat at tables set up facing each other.  It was kind of a “round table” discussion group .  Worked fantastically, and everyone went away with a wealth of information.  I was fortunate enough to make some really good contacts from that one event.

Well worth your time if ever there is such an event in your area.

Please leave a comment or let me know your thoughts :)


moon design studio co. presents

Critical marketing tactics that everyone should use…

Hey All,

As with every post I have been doing of late.  I have wanted to bring as much joy and relevant information to the table as possible.  I always have about 1000 ideas swimming aroung my head at any one time, but I am doing my best at the moment to try and tame those wild horses….so here goes.

Marketing 101

Back in the day before the great wheel was invented.  Sorry, I mean the aspect of social marketing was introduced to our fantastic world of web (There was no intention of pointing to World Of Warcraft acronym in this post).  I felt that there was this kind of push towards marketers spamming the crap out of their websites to get attention.  The only marketers who survived this plundering of all things online, were those guys who plugged away with a little discretion and self worth.  I am still seeing some of these guys online today still offering good quality content and pretty great products.  I must admit, some have gone away from plain sight but this does not mean they disappeared totally from the face of the planet.  I feel that some of them now have the luxury “Living The Dream” and enjoying their families, as they in all fairness deserve.

I feel that as I am in the place of offering quality and have narrowed my focus to achieve similar goals, I am well on my way to secure a much enriched future of my own.

All In a marketers Arsenal

I have strived for years to search low and high for the best content to use in my own marketing and also offer to others to fast track them to success.  But I have failed to deliver on consistency when it comes to follow ups and building my list as far as creating solid future for my online marketing business.  I have recently found that keeping your audience engaged for as long as possible is the ultimate key to whether you will succeed online.  So….yes…as marketers we definitely have our work cut out for us compared to say 10 years ago when you had free run of the place.

We now need to:

  • Build a list fast
  • keep our list educated and interested
  • offer only value
  • deliver on our promises
  • create our own products
  • work with other people
  • launch our own products
  • feed our own hungry intellect
  • keep our family and friends happy
  • and heaps more (could go on forever)

What The Future Hold For The IM Industry

I now know with all my years of experience – that I not only have to keep up this kind of stamina.  I have to listen to others who are making these changes I want to see in my own life.  So to do this,  I have only follow those who are offering exact content that I need RIGHT NOW.  And stop following those who’s agenda is just to make sales.

Might seem a little harsh, but i have gone on a little “unsubscribe” rampage of late.  Simply because I don’t have the time to get distracted.  I have signed up for some very valuable lists.  And I now only offer products that I not only use myself, but I can vouch for when it comes to the marketer who is offering that product.

If you have had a look at my latest product review, you will notice that I talk not only about the product, but also the individual product creator.  This is a person who I followed for quite some time, who mainly offers software products and who I have personally spent time with over Skype.  Building trust, building relationships and building a solid long term business plan.

I am not showing you this video so that you can just go out there and start selling stuff as an affiliate.  By all means do that.  But I want to let you know that I value partnerships and friendships in my business life as well as my own personal life.  And I am now understanding what makes this whole Internet Marketing Industry really tick over.  So by creating quality relationships that last with all those that we are surrounded by, value is then a given.

I would like to thank you all for letting me share my thoughts and don’t forget to post your comments below…..

Summer at the Beach

Your Final Moments – Your Thoughts on Internet Marketing?

If you have ever had the thought that your final thoughts would be what defines who you will be perceived forever – then…..

We can hide behind the wall of ignorance and innocence and shy away from our true potential but it only hurts us.

I have been travelling for quite some time and realized that others want to hear about my own experiences only if it relates to them and their current situations.  You know I always thought this to be quite a harsh reality….but really it’s actually perfect.  If we try to re-invent the wheel, we are actually setting ourselves up for disaster and hurt right from the beginning..

But I hear you say –  “But I have to do this Col, otherwise I am just like everyone else”

I have, in recent times, realized this not to be the case at all.  I have to find it in my heart to take from all situations and bend them to my will (without hurting others of course).  I have to adapt and change at the same time.  Re-invent myself over and over again.  Pick up jewels that others leave behind to adopt as part of myself and forever add to this methodology into my very own core.


As far as Internet Marketing is concerned.  You will have noticed there are now more than ever…A lot of creative minds that are bringing out bigger and better products faster than ever.  That may be the case and you might find this intimidating as I have in the past.  But don’t be fooled….They began exactly as you and I did.  They struggled as you an I have.  And they triumphed as you and I have – are and will.

What I am getting at is this….

Don’t focus on what you see in front of your eyes.  Do your background work and weed out the truth of how they got to this point and what worked for them.

Trust me, this is the only way to become truly successful in any endeavor you create.  You can follow anyone you really like in your niche for as long as you want.  Copy their steps to their success and then adapt the whole process to your own style.

For instance.  When I was working full time in my trade as a contractor.  I would copy the way others approached their customers with advice and recommendations.  Then I would simple add my two cents worth to that formula.  I would then turn around to the customer and ask them if they understood the situation correctly and further expand on the explanation until they understood.

Especially in my field, things would get quite technical.  So if I took the time out to be a little over the top explaining the inner workings, they would remember that and appreciate the service.  In turn invite me back for more work.


Image if you will….If it’s your last chance to impress someone so they would follow you to the end of the earth.  What would you do?

Mostly you won’t have a chance to re-invent the wheel when it comes to impress someone – especially with internet marketing.  You can adapt someone else’s idea and improve on it so that others will look to you as an authority.  All the while leaving them with the impression that you are the go to person for them as you have reached them on a deeper level.

If you have similar experiences – let me know :)

Make sure you join my insiders club. Not only will you get free PLR you can use to build your list and sell as your own products. If you stick with me and follow my updates you will also get software I personally use to build my list and my business. Software I know for a fact that cost the developers $100 if not thousands to create free for you to use. I know this personally, as I am soon to release my own software free of charge to give to you….so join up and stay tuned. I promise it will be worth your while, just sign up and grab your freebies :)



When time is against us…Will we win?

Too many times I have let myself get over run with other ideas and concepts of a lesser nature.  Ideas and concepts that have little value in what I am achieving in my life right now…right at this very moment.

For example – the quick start challenge I am currently involved in.  It has been a real eye opener for me to see that what happened with other successful people online years ago, can happen to me the same way just using those very same techniques.  Alls I have to do is go out and do it and not get distracted.  I find all too often, that my mind let’s me down when I have to stay focused and I then choose to chase after something I know is going to be less productive and have less value than my true goal.

It feels at times that the mountain I need to climb has gotten bigger than the last time I looked and more daunting to keep up with my own progress.  As I have come across these challenges often, it’s not a new thing.  What is less familiar too me is actually accepting the challenge and following through with results.  In the past I have convinced myself that I am doing so well and making the progress I originally set out for.  But when I look back….”Who am I kidding”  The progress speaks for itself…Only those who have made the effort and show some sort of following will get the results.

So now, if I don’t do what I originally set out to do.  I am only letting myself down.  In marketing, it’s you who can the make the difference…and only you….So if I can keep telling myself this, I will continually force myself to create those results I expect.  I have to make the time to make the changes I want to see in myself and in others.

It’s time for a new start, a clean break and to overcome any obstacle that will stand in my way.  I wish the same to all of you…Especially on the Quick Start Challenge….To milk it for everything it has to offer.  Like Dean has said, time and again….Don’t get it perfect….just get it going….(my little bit – then get results).  Please share your results:)


Do your surveys get results?

Hey Folks,


Just a short quick post about surveys…..

Do you use them in your business.?

Have you noticed when you visit the big company websites and had someone contact you after your shopping experience on how it was handled.


This is usually followed up with some sort of survey, whether it be on or offline….


The company knows that if you do follow up with some answers that they will be getting some really valuable information from you to help with their own marketing campaigns.


This may be nothing new to some of you but you need to ask yourself….

Why are they asking you?  Do they do the same with all their potential and existing customers? Why do you even care?


Let me tell you that you need to  care…because if you are in business for yourself.  This one technique alone can be what brings in the beacon (so to speak)


If you have a couple of minutes, please try out the survey I have generated for you so that you will realise the power of this method: – click image below to go to survey…


And if it doesn’t get your mind working…then unfortunately you need a coffee :)

Anyways…just give it a shot and who knows? You might even be inspired to create your own (Special Secret….OOOps…it’s free to do this)

Cheers – and thanks for reading…..don’t forget to leave your comments below.